About Yarbo
Premium yard robots for homeowners who expect the best.
Yarbo makes autonomous yard robots — a new category of outdoor robotics that handles mowing, snow clearing, and yard maintenance without the homeowner lifting a finger. It’s a considered purchase: Yarbo’s systems carry an average order value north of $5,000, sold direct-to-consumer online.
For a product at this price point, giving customers flexible ways to pay is key to driving more sales.
The Challenge
Trust doesn’t stop at the product page
Yarbo already offered Splitit’s card-linked installments at checkout, letting customers spread the cost on their existing credit card, with no new loan and no credit application. They saw initial success: Splitit delivered high approval rates and a solid user experience.
But Yarbo takes real pride in their brand; it’s a premium product that their customers value and believe in. Yarbo wanted more than a payment option bolted onto checkout — they wanted that credibility to carry all the way through the user journey and into the relationship that followed.
Creating YarboPay allowed them to carry that trust throughout the entire user journey, all the way through payment. Shoppers responded by choosing longer plans — nearly double the length, on average.
When shoppers commit to a 10-month plan, it’s a vote of confidence in the brand: they’re signing up for a relationship that lasts the better part of a year.
YarboPay: a seamless and trusted user experience
Yarbo relaunched Splitit’s card-linked installments as a fully white-labeled program and named it YarboPay.
YarboPay became Yarbo’s own payment brand — built on Splitit’s infrastructure, but designed, named, and owned by Yarbo. Yarbo placed YarboPay across the entire path to purchase:
- Homepage
- Product and product catalog pages
- First position at checkout
- Paid social ads
- Email flows
The tech stayed exactly the same, but what changed was ownership: Yarbo controlled the name, the placement, and the message, with Splitit’s card-linked technology doing the work behind it.
The Results
“YarboPay lets us own the checkout experience the same way we own everything else about our brand. The results speak for themselves.”
— Lynne Tao, Marketing Manager, Yarbo
Twice as many shoppers chose YarboPay
- Weekly Splitit volume more than doubled. That’s twice as many high-ticket purchases per week now running through YarboPay, and more of Yarbo’s highest-value transactions happening on a payment experience they fully own.
- Shoppers chose longer plans. Average installment terms nearly doubled, from 5.7 to 10.7 months. A shift toward longer terms typically reflects greater comfort and trust in the payment option — a strong qualitative signal alongside the volume growth.
- Average order value held firm at $5,095. Doubling volume didn’t mean discounting or a downmarket shift: twice as many shoppers are paying full price for Yarbo’s premium products in installments.